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Diversification - The Worst Way to Invest Except All Others Thumbnail

Diversification - The Worst Way to Invest Except All Others

As an advisor, it can be hard to keep investors focused on what works in the long term when it seems everything is working in the short term. Diversification often looks overly prudent, especially near the end of a giant bull market. It's during these periods that diversification really proves its worth. Here are some examples of those high fliers and where diversification helps investors.

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Bulls, Bears, and What's Important Now Thumbnail

Bulls, Bears, and What's Important Now

In 1986, Lou Holtz was tapped as Head Coach of the then-struggling Notre Dame Fighting Irish football team. By the time he left the university 11 seasons later, he’d racked up 9 Bowl appearances, 5 Bowl victories, and one National Championship! He later revealed a vital question that he demanded players repeatedly ask themselves. It goes by the acronym W.I.N. – What’s Important Now?

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